Many photographers worry they’ll come across as pushy or inauthentic — especially when they’re trying to encourage clients to invest beyond the digital files. But here’s the truth: Selling doesn’t have to feel “salesy.” In fact, it shouldn’t. Authentic sales are about connection, not persuasion. About guiding, not guilting. Here’s what that might look in practice: Not: “You need this album or you’ll regret it.” Instead: “Most of my couples say they’re so glad to have something tangible from the day. To View More >>

If the last couple of years have taught us anything it's to be prepared – so we’re sending our holiday guidelines early so you have you plenty of time to plan for the busy season. We always stress that these are guidelines, not deadlines, but we do encourage you to get your orders in by the following dates, to ensure we can deliver them before the holidays. Things are more normal now than last year — no more lock downs, we hope! But supply challenges and/or courier delays are still quite likely, so please don't wait until the last minute. Start your holiday promotions early and To View More >>

Here are two Black Friday specials you won't want to miss! Our Black Friday special ends on the 30th of November 2018 so make sure you get in quick... 99 for Life! Imagine never having to pay for your online galleries or shopping cart again!! Well now's your chance — upgrade once and  never renew or pay again. That's right,  the Lifetime Basic plan is back  and just in time for the major upgrades coming up! Think about it — you could pay your existing provider every year for the rest of your career, or  grab Workspace Basic for just US$99 — To View More >>

What is "aspect ratio", and why can it be a problem? The aspect ratio of an image is the ratio of its width to its height. Unless the aspect ratio of a print or frame matches that of the camera image from which it is made, the original image will need to be cropped. What to do When shooting, bear in mind the finished print that you want to sell. If you frame the subject tightly (with important content out to the edges of the image) you won't be able to crop — you'll need to order prints with the same aspect ratio as the camera. Since most digital camerals have an To View More >>

The presentation box our albums come in has a long history. Developed for us in 1995 by leading designer Donna Hoyle, it combines two graphic elements: a 17th Century Italian text, and a series of leaf and heraldic devices including our own Cherub. It doesn’t even bear our name, but to us, and our customers, it’s a key part of our identity, like Tiffany’s Blue Box… but maybe not as famous! The Box even survived a total rebranding in 2008, when we couldn’t bear to part with it. It was another seven years before we refreshed the design, and even To View More >>